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VP of Client Strategy

Allie Higgs

Allie joined Workhorse in 2013. A born and raised Austinite, Allie graduated from Texas A&M University with a degree in Agricultural Economics with a minor in Business Administration. Allie has always loved working with people and found her passion for marketing in client-facing roles. She has held several positions at Workhorse including Accountant, Senior Account Manager, and COO. Allie’s prior experience in HR, logistics, and accounting gives her a unique perspective of the marketing process and what makes a strategy successful for clients.

“I love that I get to interact with a wide variety of clients and team members every day. We all work together to develop creative and innovative ways to approach marketing.”

When she’s not working, Allie enjoys working out, spending time with her family and, with help from her son, has become quite the dinosaur expert.